Marketing Practice for Microsoft Partners

"Are you looking for a marketing company that sleeps, breathes and talks the technology world?"

We know our client's needs because we've lived in the partner and manufacturer's shoes (VARs, SIs, VADs, Oracle, HP, Microsoft to name a few!)

Chosen as a preferred vendor to help Microsoft partners nurture their leads, BrightBlue Marketing encourages.

  • Communication quantity and regularity
  • Not so much how, but what you reach them with: guidance, information, delivering thought leadership expertise - giving them insights and additional tools to better their businesses
  • Communication content - must address top concerns and needs by delivering valuable information and providing solutions to their concerns and needs;
  • Developing deeper relationships and stronger familiarity

In addition to custom marketing campaigns for Microsoft solution providers, BrightBlue Marketing brings the partners together and provides shared marketing programs between our clients. The result? Money and time saved, new partnerships and unexpected joint opportunities!


Our Approach:

BrightBlue Marketing's channel marketing expertise guides you to

  • Incent channel partners to sell more
  • Educate channel partners on product/service value
  • Promote service/product value throughout the channel
  • Grow the base of quality channel partners

BrightBlue Marketing builds programs, manages and coordinate events, helps companies market through, to, and with their distribution channel partners through various demand generation programs.


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